Our blog provides templates, tools, and insights to help B2B marketers unleash stellar commercialization strategies.
Viewing entries tagged
business goals
For entrepreneurs and startups, we’ve found a nifty app that provides guidance and instructional support for building a business plan. The app is free, simple to use, and offers a step-by-step approach for creating the components of a business plan. Check out the details on our blog.
Tough question, isn’t it? At a Director-level or higher overseeing the marketing functions of your organization, it’s a critical question you must ask. You are the steward of the company’s marketing budget and the captain of the vessel responsible for getting your products and services into the market. Therefore, it is incumbent upon you to understand how effective your teams’ effort is at serving the company’s goals.
But where to begin?
